Adding Twitter Followers
I’ve heard you should follow everyone who follows you on Twitter, but there no hard and fast rules to Twitter. When following someone, you would like to think that they will follow you back. However, this isn’t the case. Almost all users are looking to add followers. Here are some simple guidelines to increase your number of followers:
If your profile is poorly constructed or incomplete, people will not follow you back. Fill out your profile completely, including a succinct 140 character bio. You can find this feature under the settings tab.
Post an up-to-date profile picture. As cute as you think the cartoon character of yourself is, or the photo of your puppy, they are not acceptable. People would like to have a visual picture of those with whom they are communicating. Use your company’s logo or a recent photo of yourself. Don’t forget include your Web address in your profile. Twitter is all about communication and being accessible. The more accessible and honest you are, the more followers you will get.
If you have not Tweeted anything yet, or if you have a low Tweet number, people will not want to follow you back. Why would a person want to follow a person or company who doesn’t Tweet?
If you have a lopsided follower to following ratio, people will become suspicious that you are a spam account and not follow you. Try to keep those numbers as even as possible. Twitter has a system in place to look for bad ratios and will mark you as a spammer if your ratio is off.
Tweet well and tweet often. Engage others in conversation. Thank those who follow you publicly. And don’t forget to put “Follow me on Twitter” links on your blog and other social networking profile pages.
Remember, if you are not using all of the tools and functions that are built into Twitter, you will not get the most of out it. Focus on quality not quantity. Build relationships on Twitter with the right people. The followers will come.